‘Yes, this is really happening’: Xbox Series X Mini Fridge coming out this holiday season
It’s the world’s most powerful running joke: Microsoft’s Xbox Series X-themed mini fridge will be available for sale later this year.
Fans and journalists alike have been saying for over a year that the Series X, the deluxe version of Microsoft’s latest Xbox console, looks more like a mini fridge — or a brick, or a monolith from 2001: A Space Odyssey — than a video game system. Now, Microsoft has leaned into that with its latest gaming accessory.
In April, the Xbox narrowly edged Skittles out in a Twitter competition called the “Brand Bracket.” Microsoft GM Aaron Greenberg had promised earlier that, should Xbox win, they’d go ahead and make official Xbox mini fridges.
Now Microsoft is following through. In a particularly bombastic trailer, it promises to “leave others cold” with its new Series X lookalike cooler, the “world’s most powerful mini fridge.”
The mini fridge is depicted as being big enough to keep at least nine cans of your chosen beverage cold, and just like Halo Infinite, will debut at an unspecified point in “Holiday 2021.”
The mockup unit in the trailer features a black exterior over an interior compartment that’s painted the obnoxiously neon green that used to be the Xbox’s trademark color, with a glowing Xbox icon on the upper left-hand corner. It’s also got the Series X’s speaker-style vents on top, though the fridge’s are strictly there for style points.
No pricing, other features, or other details have been confirmed. It’s also unknown whether this will be a limited-run collectible sort of deal, or if Microsoft’s just going to go into the themed appliance business now. Maybe they’ll follow up with the Series S-themed beer cozy. Who even knows anymore.