Netflix will tell parents what their kids are watching
Netflix will start sending parents biweekly emails letting them know what their children have been watching.
The email, sent to the account holder, will also include suggestions and recommendations based on their kids’ viewing history.
There will also be tips and on how to use the various parental controls that Netflix offers.
According to reports, the emails will start landing in parents’ inboxes this week, starting from July 16.
Alongside this, Netflix is trying to court families with a new ‘top 10’ list for children’s TV shows and movies.
This will appear on kids and family profiles the same way individual profiles show top 10 suggestions for regular shows and movies.
Netflix is also ramping up its amount of children’s content in the face of competition from other streaming services. Most obviously, Disney+.
‘We’ve seen how Top 10 rows help our members find something to watch, and helping families make the best decisions has always been important to us,’ said Jennifer Nieva, Director of Product Innovation at Netflix.
‘That’s why we offer a wide variety of safe (and fun!) tools for younger viewers like kids profiles, custom ratings and profile locks.
‘Whether it’s reciting your favorite lines with your friends or sharing a laugh during family movie night, seeing what’s popular can help kids and families find something to watch and bring them closer together.’
Interestingly, the streaming service appears to be branching out in other directions too. Some reports say it’s planning to get into video games.